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GGW @ G2E: “Switch: How to Change Things When Change Is Hard” by Chip Heath & Dan Heath
Wednesday, October 16, 2019, 1:30 PM - 2:15 PM PST
Category: Events

October 16, 2019, 1:30 PM - 2:15 PM

Sands Expo Center, Las Vegas NV
Room: Veronese 2402 

Panelist/Speaker:

  • Ann Simmons Nicholson – CEO / President, Simmons Group

Title: “Switch: How to Change Things When Change Is Hard” by Chip Heath & Dan Heath

 Change is a part of life. And even though we know that, change can still be hard to accept and to work through. This highly interactive session will present case studies and counterintuitive research in psychology, sociology, and other fields that address conflicts with the rational mind v. the emotional mind, and how we can effect transformative change to overcome and succeed.  The book “Switch: How to Change Things When Change is Hard” is the foundation of this session.